SEO Newcastle | Rhythm Design & Marketing | SEO Agency Newcastle

SEO

SEO Newcastle

SEO NEWCASTLE

Just Google it.

Having your website on the first page of Google is a business owners dream come true.

With thousands of people searching online for products & services everyday, it is more important than ever to have a website that not only looks great, but ranks well in Google. 

Search Engine Optimisation, or SEO for short is the art of improving a websites ranking in Google (and other search engines) with the goal of attracting ready to buy customers to the website. We have a team of experienced SEO consultants based right here in Newcastle NSW, ready to help your business dominate Google.

Benefits of SEO

SEO has become a widely adopted online marketing strategy due to its effectiveness. These are the main reasons why.

INCREASE SALES

Our SEO service is designed to help increase sales & profits.

MORE TRAFFIC

Our SEO consultants can get more customers to your website.

CONSISTENT LEADS

Our SEO clients benefit from a consistent flow of customers.

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HIGHLY TARGETED

We target 'ready-to-buy' customers in the suburb you operate.

COST EFFECTIVE

SEO is one of the most cost effective forms of digital marketing.

MODERN APPROACH

Marketing evolves rapidly; SEO is a modern approach to marketing.

CASE STUDY

Speedline Fencing

Our work with Speedline Fencing saw a substantial improvement in website traffic and rankings in Google.

The website is on the first page in Google for more than 34 different search phrases (keywords). In addition, the website receives on average 2,740 impressions per month in Google. The improved exposure to customers in search engines saw the website receive 3.7x more traffic after 5 months.

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IMPRESSIONS PER MONTH IN GOOGLE

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1ST PAGE RANKINGS IN GOOGLE

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PAGE VIEWS IN JANUARY 2019
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What we do

SEO is a race that never ends. Our Newcastle based SEO Consultants work hard to improve your websites ranking and traffic. 

KEYWORD RESEARCH

We find new keyword opportunities for your website. 

ON-PAGE SEO

Optimisation of your websites content. 

SCHEMA MARKUP

We add structured data to help Google interpret your site.

BACKLINKS

We build powerful backlinks from authoritative websites.

CITATIONS

Create new online citations for your business.

GOOGLE LISTING

Optimise your Google My Business page.

SEO CONTENT

We create SEO content based on long-tail keywords.

REPORTING

Monthly ranking and traffic analysis reports.

What we do

SEO is a race that never ends. Our Newcastle based SEO Consultants work hard to improve your websites ranking and traffic. 

KEYWORD RESEARCH

We find new keyword opportunities for your website. 

ON-PAGE SEO

Optimisation of your websites content. 

SCHEMA MARKUP

We add structured data to help Google interpret your site.

BACKLINKS

We build powerful backlinks from authoritative websites.

CITATIONS

Create new online citations for your business.

GOOGLE LISTING

Optimise your Google My Business page.

SEO CONTENT

We create SEO content based on long-tail keywords.

REPORTING

Monthly ranking and traffic analysis reports.

SEO AGENCY IN NEWCASTLE NSW

Our approach to SEO.

A successful SEO campaign requires consistent efforts to achieve the best results. We offer customised packages based on our clients budget and goals. 

OUR KEYWORD RESEARCH PROCESS

What is Keyword Research?

People generally search different things to find the products and services they need. Someone looking for a Lawyer might search ‘Lawyers Newcastle’, ‘Law Firms Newcastle’, ‘Solicitors Newcastle’, ‘Compensation Lawyer Newcastle’. The variations are endless.

Keyword Research is the process of finding the search phrases (keywords) your customers are making. It is extremely important as it allows us to optimise your website for the most frequently searched keywords.

Our Approach to Keyword Research

We focus on getting your website ranking for the most popular search phrases your customers make. We use Google Keyword Planner to find search volumes and variations that relate to the product or services you sell. By doing this, your website will be exposed to more customers online.

Maintain your ranking takes a lot of effort. It is far more profitable to maintain a ranking for a handful of high-volume search phrases, then it is to rank for several low volume search phrases.

OUR APPROACH TO ON-PAGE SEO

What is On-page SEO?

Every day the Google bot travels from website to website gathering and interpreting online data. Since, the Googlebot can't read like you or I, it looks for code and metadata to interpret the information on webpages.

On-page SEO refers to making optimisations to your website in order to improve its ranking for certain keywords.

Our Approach to On-page SEO

We optimise your websites on-page content based on our keyword research. We strategically place code and meta data on every page of your website. This is so Google clearly understands the products and services your business offers and the locations you operate in. This dramatically increases the chances of your website ranking in the search results.

Our Newcastle based SEO consultants keep up-to-date with all algorithm changes that might affect your websites ranking.

HOW WE BUILD POWERFUL BACKLINKS

What are backlinks?

Think of a backlink like a testimonial for your website. When you have several backlinks to your website from highly reputable sources, your rankings will skyrocket.

For example, The Institute of Chartered Accountants features Bob’s Accounting Firm on their website as the Accounting Firm of the month. In the article they include a link to Bob’s website. Google notices that a very reputable/trustworthy website has a link to Bob’s website. Therefore, they assume Bob’s Accounting Firm must be reputable as well. The more links like this to Bob website, the higher he will display when a local customer searches for an Accountant.

Our Approach to Backlink Building

Building backlinks is extremely difficult. We use powerful software that helps us track down the best source of backlinks for your website. Next, we need to find a way to get the owner of the website to provide a link to your website. This is the really hard part, but our experienced team are experts on tracking down webmasters to build backlinks.

HOW WE CREATE SEO CONTENT GOOGLE LOVES

What is SEO Content?

Have you ever wondered why there’s so much information on the internet, and why people bother to write it? It’s because Google wants everyone using the internet as much as possible. And the best way to achieve this is by having loads of quality information online about every topic imaginable.

If your website contributes quality content that relates to your industry, Google will reward your website in the rankings.

Our Approach to SEO Content Creation

A major part of our SEO strategy is creating high quality, original content that Google loves. We know exactly what to write about to get your website in Google's good books. By keeping our client’s websites up to date with articles and industry news, Google will view your website as a trusted authority, not a spammy website.

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WE'RE A SEO AGENCY IN NEWCASTLE NSW

Our SEO process

  • FREE CONSULTATION

    Our Newcastle based SEO consultants will discuss search volume, opportunities and your business goals.

  • PROPOSAL

    We will prepare a free no obligation proposal based on your needs; this will outline the costs involved.

  • ON-PAGE SEO

    We begin the SEO campaign by optimising your websites on-page content for the target keywords.

  • MONTHLY WORK

    SEO requires continuous effort, this includes backlink building, citation building & SEO content creation.

  • REPORTING

    Every month you will receive monthly reports on your websites ranking improvements.

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GOT A QUESTION?

Frequently Asked Questions

WHO IS SEO FOR?

SEO is for anyone who wants to increase sales and generate more online enquiries. A strategic SEO campaign will expose your business to potential customers who are actively searching for the product or service you sell.

To determine if SEO would be beneficial for your business, we offer a Free 30-minute SEO Consultation. In this consultation we will:

  • Conduct Basic Keyword Research - we use Google Keyword Planner to find the average monthly search volumes that relate to the product or service you sell. This will give you an idea how many people are searching every month for businesses like yours.
  • Online Competition Analysis - we evaluate your competitor’s websites to assess how much work is required to out rank them.
  • Website Audit: we will audit your website and your current ranking for the keywords.

To book a free SEO consultation, fill in the form below. If you’re in the greater Newcastle area, we can have an SEO consultant visit you, if not, we can do it over the phone.

Our agency has worked with a wide range of SEO clients in Newcastle, Sydney, Melbourne and Brisbane.

HOW WILL SEO HELP MY BUSINESS?

SEO will expose your website to potential customers who are searching online for businesses like yours. If implemented correct, it will attract new customers and increase profits. In is not uncommon for an SEO campaign to increase a websites traffic by more than 400%.

One major benefit of SEO is it exposes your business to customers when they are in ‘buying mode’. Studies suggest that 88% of people who search for businesses using a smart phone, will call or visit the business within 24 hours. This is very beneficial compared to T.V. and radio advertising, which can be considered an inconvenience to people and often ignored.

DOES SEO WORK FOR SMALL, LOCAL BUSINESSES?

Yes! In fact, SEO works extremely well for local businesses. Google is like the modern-day Yellow Pages, when people need a product or service close to their location, they usually search for it using Google. There are thousands of people using Google every month to find local businesses.

HOW MUCH DOES SEO COST?

Asking how much SEO costs, is like asking a mechanic how much it will cost to fix your car, without letting them have a look at it. We will need to do our research and find out the amount of work involved before we can give an accurate price.

Since SEO requires consistent monthly effort, you can expect to pay a set monthly fee. The amount you pay is based on the work required to get your website ranking. Some industries are a far more competitive than others, and therefore require a lot more work.

To get an accurate price, you can book a free consultation with our Newcastle SEO consultant. Just filling the contact form at the bottom of the page.

WHY DOES SEO REQUIRE MONTHLY WORK?

SEO is a race that never ends. A website that ranks well in the search results can be very profitable for a business. This means your competitors will also be fighting for the top spot in Google.

Monthly work is required to improve and maintain your websites ranking in the search results. If monthly search engine optimisation efforts cease, your competitors will over take you in the rankings.

CAN I MANAGE MY OWN SEO?

It takes years of experience to become good at SEO. You can’t just read a few articles and instantly know how to get your website at the top of the search results. Most people who attempt their own SEO do more harm than good.

To put it in perspective, we operated exclusively as website design agency for three years before we started offering SEO as a service. In this time, we invested thousands of hours researching and developing an SEO strategy that is proven to get results. On top of this, we invest thousands of dollars every year into SEO software, which enables us to spy on other websites SEO.

HOW LONG DOES IT TAKE TO SEE RESULTS?

The time it takes varies on a case by case basis. Usually you’ll start to see an improvement in ranking within 4 – 6 weeks. After this period, your websites ranking will continue to improve over time. The 3 – 6-month period is generally when you’ll notice an increase in sales and online inquiries.

WHAT'S THE DIFFERENCE BETWEEN GOOGLE ADS & SEO?

Google Ad’s is Google advertising platform which allows businesses to pay to get their website at the top of the search results. Typically, Google Ads have a lower percentage of people click on them. SEO refers to improving your websites ranking in the organic (none paid) search results. Both Google Ad’s and SEO have their benefits. For the best results we usually recommended a mix of both.

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