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Posts Tagged ‘Google AdWords’

What is the difference between SEO and PPC (Google AdWords)?

The Difference between SEO and PPC/Google AdWords

One of the most common misunderstandings in online marketing is the difference between SEO (Search Engine Optimisation) and Pay-Per-Click (PPC) marketing such as Google AdWords. In this article we are going to outline the key differences between the two and explain the pros and cons of each. In summary The main difference between SEO and…

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